Tweet with purpose

The Toronto Zoo recently launched an online Twitter campaign in its quest to save polar bears from the melting Arctic Sea ice. To date, 25% of the Arctic Sea ice has disappeared and soon, our polar bears will have no more home to live.

The campaign named "Polar Tweets" aims to encourage more people to tweet something environmentally friendly to spread awareness. Above is an image from the campaign website showing a polar bear struggling to stay on the ice berg. The ice berg grows in terms of tag quantity and quality as more people tweet about environmental topics. 

When the website was first launched, there was barely enough tweets for the polar bear to stand on and today, it looks like we have a giant iceberg in the making! So what are you waiting for? Start tweeting with a purpose today. If you're lost about what to tweet, visit Polar Tweets and use their convenient "Tweet" function which will recommend you environmental tweets. 

An easy and meaningful way to contribute to the environment :) 

By Su Yuen, CHIN (suyuen@gmail.com)