Pepsi Refresh Everything Project Fund

Every year mega companies spend millions of dollars getting a spot in the super bowl commercials. This year Pepsi however decided to use the money for a different purpose—funding innovative project ideas of various levels and sizes!

Yes, you heard it right. They've decided to give money to YOU instead of the Super Bowl. The really cool thing is not only the ideas and projects can span a wide range of topics, but also be at different stages of development. They have grants as small as $5K for individuals looking for inspiration to get an idea off the ground, to those as big as $250K for organizations who can dedicate a lot of time and resources.

More details on how to get started in this video:


So what ya waiting for? Pop over to Pepsi Refresh and start innovating :D

* Editor's note: I'm feeling an increasing wave of support for volunteerism, ideas and action for social benefit taking hold out there.  When Pepsi takes its Super Bowl advertising dollars and puts it toward social innovation instead (with side PR benefit, I know), it's a good sign of what feels like a very sweet direction.  Let's not forget the Microsofts, Googles and others who have been doing it for a while, but don't wait!  Take full advantage of these resources being offered, put your ideas and effort to work, and encourage your neighbors to do the same.  And let's all keep encouraging, teaching and bringing big-time players like Pepsi along with us for even greater impact together.

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mYprize - another Great Innovation Challenge

mYprize.my (http://www.myprize.my) is another great example for a current open innovation contest.

It is a 1 million US dollar challenge for developers across the world. The company that sponsors mYprize, YTL Communications, just built the world's first nationwide 4G internet network in Malaysia. Now they are challenging developers worldwide to create unique applications or devices that highlight the benefits of this 4G network.

It’s an amazing opportunity for developers to get funding for their ideas, to collaborate with like-minded innovators, get international visibility and make some money, of course!

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[...] Pepsi Refresh Everything Project Fund tech.ashoka.org/pepsirefresh – view page – cached Every year mega companies spend millions of dollars getting a spot in the super bowl commercials. This year Pepsi however decided to use the money for a different purpose—funding innovative project ideas of various levels and sizes! Yes, you heard it [...]